PathFactory

PathFactory provides AI-driven personalized content experiences for self-serve buyers, capturing engagement data to drive revenue.

Disclosed by 2 companies

BlackRock
Marketing/Tracking/Profiling

“This local storage value is used by PathFactory to track which pieces of content are visited within an experience.” source · observed Jul 30, 2026
servers.com
Content interaction tracking

“We use Pathfactory to better understand how visitors interact with our content. This allows us to track 'visitor journeys,' see which assets are most impactful, and provide AI-driven content recommendations tailored to your interests. This data helps us improve our marketing outreach and personalize your experience on our websites.” source · observed Aug 3, 2026