W

Workhuman

Workhuman provides an AI-driven employee recognition platform for organizations to enhance engagement and retention.

vendor	purpose	evidence
6 6sc.co	ABM retargeting	“Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple users rooting from the same IP-addresses.” source
A Adform	browser compatibility check	“Used to check if the user's browser supports cookies.” source
B b.6sc.co	Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple users rooting from the same IP-addresses. ABM usually facilitates B2B marketing purposes.	“Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple users rooting from the same IP-addresses. ABM usually facilitates B2B marketing purposes.” source
C capig.workhuman.com	conversion tracking	“Registers a unique ID that identifies the user's device during return visits. Used for conversion tracking and to measure the efficacy of online ads.” source
C Contentsquare	internal analytics	“Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator.” source
G Google	analytics	“Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels.” source
H Heap	analytics	“Collects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the website owner.” source
L LinkedIn	embedded service tracking	“Used by the social networking service, LinkedIn, for tracking the use of embedded services.” source
M Meta Platforms, Inc.	advertising	“Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.” source
M Microsoft	internal analytics	“Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator.” source
O Optimizely	pending	“Pending” source
O OptinMonster	visitor tracking	“This cookie is used to determine if the visitor has visited the website before, or if it is a new visitor on the website.” source
P Pardot	ABM retargeting	“Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple” source
R Reddit	advertising	“Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.” source
S Samba TV	Used to track the visitor across multiple devices including TV. This is done in order to re-target the visitor through multiple channels.	“Used to track the visitor across multiple devices including TV. This is done in order to re-target the visitor through multiple channels.” source
X X Corp.	advertising tracking	“The cookie is used by Twitter.com in order to determine the number of visitors accessing the website through twitter advertisement content.” source
Y YouTube	content interaction tracking	“Used to track user’s interaction with embedded content.” source

• 6

  6sc.co

  ABM retargeting

  “Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple users rooting from the same IP-addresses.” source

• A

  Adform

  browser compatibility check

  “Used to check if the user's browser supports cookies.” source

• B

  b.6sc.co

  Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple users rooting from the same IP-addresses. ABM usually facilitates B2B marketing purposes.

  “Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple users rooting from the same IP-addresses. ABM usually facilitates B2B marketing purposes.” source

• C

  capig.workhuman.com

  conversion tracking

  “Registers a unique ID that identifies the user's device during return visits. Used for conversion tracking and to measure the efficacy of online ads.” source

• C

  Contentsquare

  internal analytics

  “Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator.” source

• G

  Google

  analytics

  “Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels.” source

• H

  Heap

  analytics

  “Collects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the website owner.” source

• L

  LinkedIn

  embedded service tracking

  “Used by the social networking service, LinkedIn, for tracking the use of embedded services.” source

• M

  Meta Platforms, Inc.

  advertising

  “Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.” source

• M

  Microsoft

  internal analytics

  “Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator.” source

• O

  Optimizely

  pending

  “Pending” source

• O

  OptinMonster

  visitor tracking

  “This cookie is used to determine if the visitor has visited the website before, or if it is a new visitor on the website.” source

• P

  Pardot

  ABM retargeting

  “Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple” source

• R

  Reddit

  advertising

  “Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.” source

• S

  Samba TV

  Used to track the visitor across multiple devices including TV. This is done in order to re-target the visitor through multiple channels.

  “Used to track the visitor across multiple devices including TV. This is done in order to re-target the visitor through multiple channels.” source

• X

  X Corp.

  advertising tracking

  “The cookie is used by Twitter.com in order to determine the number of visitors accessing the website through twitter advertisement content.” source

• Y

  YouTube

  content interaction tracking

  “Used to track user’s interaction with embedded content.” source